Dish Rack Design Project

We began to blog while our design studio is working on this Dish Rack design project for a plastic factory.
The design brief is Simple.
" We want the dish rack design that goes with our other items in the catalogue, it has to be practical and easy to produce, not like our current one that we copied from G*ZZ*NI"

It always irritates me when someone admits proudly that they make a living on copy and call themselves designers. No, you are copier and it will lead your company to the price driven, competing with China who by the way, copy iPad and BMW FYI.
I hope by working together will make them realize the role of designer and the importance of being creative, original and DO NOT make a living by COPY.

Another key to this project is it has to be CHEAP, this is a big word. It needs all requirements as the fancy brands want for their design but this brand stands for inexpensive, not even affordable. I did not count how many times he mentioned cheap, supermarket, and basic.
After all, he needs it to also different than the one in the market.

I looked at our engineer and thought this may not be Basic job as we basically imagined.

Before we showcase the design directions we have worked for them.
Let see what we got from our research.
The Top 10 dish rack list and source where to buy good dish rack 2011
from Apartmenttherapy New York.






Simplehuman






Polder






IKEA






MoMA Design Store






The Conran Shop






Fante's Kitchen Wares Shop






Amazon.com






Black and Blum




Cooking.com



Tse & Tse

For full article,
http://marketplace.apartmenttherapy.com/features/best-dish-racks-amp-where-to-find-them

This list by the way, is different than the one they listed on 2007, some are same but not the same ranking.
Here is from 2007

• Polder Compact dish rack ($20)
• Classic Bamboo folding rack ($20)
• Very Modern Stainless rack ($40)
• The Classic White Rubbermaid dish rack ($9)
• Funky Newson Dish Doctor ($72)
• Rohan dish rack ($50)
• Ikea ORDNING ($15)

These lists were benefit us greatly on what people like and looking for in the dish rack, but our restriction is
"Plastic, Practicle, Basic, Inexpensive and Different"

Next post, we will showcase our four design directions that selected for presenting to them.

"Never a day goes by without a line"
Happy designing/ creating

KC